Description

For sale are a portfolio of game assets with 7 months of history and over 2 million downloads. The Company's recent focus has been on delivering games largely to the female demographic - specifically casual cooking/time management games. This segment has produced high volume, stable, and predictable downloads primarily in Tier 1 markets, with good conversion to paying customers, excellent ad conversions ($15-25 eCPMs) and an average ARPD of about $0.10 USD.

The Company is selling these game assets so they can invest in buying, publishing and/or producing the next level of cooking game that will monetize at 5-10x what their current games are.

IMPORTANT - Financials shown are annualized run rates based on the last 6 months average. Over 7 months the games have produced $145,161 in revenue and $142,147 in profit.


Highlights & Key Assets:

-Consistent performance of the games over the past 7 months - with predictable downloads and revenues ; the longest running title in the package has been on the store for 18 months and weathered several Appstore algorithm changes
-ARPD for the core game code has grown 5X's on average (from $0.02 to $0.10 per download)
-Offers strong density in a single market ; demographics providing excellent cross-promotion and direct advertising capabilities
-Games for sale secured many top 10 ranks for valuable keyword terms in the Appstore in a fast growing niche
-Facebook SDK installed in all top games, providing powerful demographic analytics
-Custom audiences available for re-targeting
-High quality, high volume downloads from Tier I English speaking countries (54% from U.S., UK, Canada and Australia)
-Stable revenues and high eCPMs
-Majority of the games are published in a fast growing niche gaming market (women playing cooking games)
-Less competitive genre than others - this makes it easier to get high-traffic keywords and organic traffic, acquire new customers for a low cost

Posted Jul 14, 2016

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