This Digital based media advertising agency has focused on a core of high profile customers and maintains’ a proprietary list around 70 active customers for whom they manage the entire spectrum of online advertising and marketing. They set up strategy, manage social media, search engine optimization, SEM, website development, content creation, e-mail campaigns, and display advertising.

The company consists of two business entities, registered in the USA and in Israeli. The Israeli based entity was established in 1998; and the USA based entity was established in the 2005. 65% of the revenue goes to the U.S entity and 35% to the Israeli entity.

The company mostly serves U.S. clients in the Health and Beauty verticals including medical device manufacturers and private practices – such as Dentists, Plastic Surgeons, Dermatologists and Eye Surgeons.

The current office space and main location is based in NYC and consists of approximately 600 sq ft. The US staff consists of 5 full time employees and one manager. The owner manages sales and client relations. The company developed a virtual employment model where most “production” is done in low cost countries such as Ukraine and Armenia by full time or part time employees. The company also utilizes freelancers mainly located in the USA.
Growth & Expansion: The business has not been scaled by the present owner due to his life style choices. Expansion and growth can be achieved by advertising and promotion. Current growth has been achieved by word of mouth and referral based. There is an estimated customer pool of over 9,000 clients that could use this companies services. Seasoned and trained staff will remain post acquisition to run the day to day operations. The two managing partners are willing to negotiate a reasonable transition period to transfer their daily roles to the new owners. 30 days of transition is included in the asking price – additional training by one or both partners is open to negotiations to ensure a smooth transition.

Posted Jan 22, 2016

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