We publish a print magazine that serves as a travel guide to the best outdoor adventures in Asheville, Boone, Brevard and additional locations in the Western North Carolina region. Currently, the magazine is printed annually with a total circulation of 100,000 print copies distributed at around 200 pickup locations in the region.
Total advertising revenue for our WNC Adventure Guide in 2016 was around $90,000 with total fixed expenses at around $40,000 (printing, distribution, photos, writing content, etc).
We are interested in selling the exclusive franchising rights to print and publish this magazine in other regions (excluding North Carolina and South Carolina).
Franchise owners will have access to our print design templates, logos, icons, media kit mobile applications and website. This is a great opportunity for a motivated individual with ad sales experience who is interested in entering the print and digital magazine market specializing in outdoor adventures.
Facilities: We will provide website design, print media, logos, templates and mobile app development as part of the franchise agreement. In brief, buyer will receive everything they need to effectively sell and produce a high quality print product based on our successful model established in Western North Carolina.
Competition: We have seen consistent growth over the last two years as we transitioned into a wider regional magazine. We are currently increasing both the number of our print advertising partners and the associated advertising costs and have a nearly 90 percent return rate for existing advertisers. We believe that our model and pricing structure provides a unique value proposition that makes ad sales easy and enjoyable.
Growth & Expansion:We believe the right sales staff could easily double revenue within the year and grow the profitability of the magazine very quickly.
Asking Price $25,000
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