We are exclusively retained to find a purchaser for this market leading business. Established for over 5 years, our client is a manufacturer and distributor of specialist residential biofuel fireplaces. With a range of products, the sales are split; 55% direct end user sales and the remaining 45% are wholesale to other retailers. As the biofuel fire market is relatively new, it is growing at a rate of 15%+ per annum in the UK with all indicators showing long-term growth in this sector. Due to the fact they can be installed in smoke controlled areas without the need for a flue or chimney, the vast home consumer market will be the driving force behind the growth of this business. The company has recently secured a new supplier deal that could lead to a US division. This is a niche business with great margins and a strong possibility of expansion both in the UK and in Europe.

The Opportunity
Our client seeks an outright sale of 100% of the shares in the business. Ideally the purchaser will have the appropriate expertise and synergies to take the business to the next level. The acquisition of this business offers a unique opportunity for high growth and profit within this fast growth sector.

• Market leader
• Trusted brand with strong awareness in the sector
• Excellent growth potential
• Opportunity to expand into Europe
• High margin business
• Strong relationships with suppliers & retail customer

Reason for Sale
Our client is planning for a change in business direction and feels that they have taken the business as far as they can. We are seeking a suitably qualified and experienced trade purchaser who can continue to grow this business and maximize the considerable opportunity our client has created. A fully managed handover period will be provided for a period of time to be agreed.

This is a rare opportunity to acquire a market-leading business in a fast growth sector. This business will prove an attractive ‘bolt-on’ to a larger business and/or experienced operator working within the consumer product marketplace.

The Next Steps

Offers are invited for 100% of the shares in the business

Posted Sep 1, 2015

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