All inclusive! Operating out of Tennessee, these caverns are a commercial tourist attraction providing guided cave tours, gifts and concessions to individuals and groups. Guests are drawn to this unique natural underground landmark featuring a one-mile trail, offering views of waterfalls and majestic rock formations developed over millions of years. This natural wonder is a great stop for families vacationing in the area. The company has a long history and proven track record, supported by strongly positive online reviews. As a natural geological treasure, this fine offering's marketing efforts focus on targeting student groups and tourists nationwide. Approximately 85% of revenue comes from ticket sales while 15% come from shop sales. Revenues increased over 15% in 2015. With a large customer base and solid reputation, the company continues to attract new customers while maintaining its reputation with existing ones.

A new owner could increase revenues by expanding hours, offering special events and adding additional tours. Currently, word of mouth, online reviews and print media, including brochures and local guides, are the strongest method of advertising. A new owner would do well to increase efforts on social media as well as working directly with travel agencies. With adequate management already in place, this company could be operated in a hands-on or absentee fashion, giving the owner the ability to enjoy a flexible schedule and as much control of business activities as desired. For more information on this company, contact IAG today!

The recently remodeled 3,000 sq. ft. shop and office building is located on over 5 acres, including the underground caverns. This popular attraction is among many, drawing tourists to the area.

The current owner is approaching retirement and would be happy to assist the new owner into a successful transitioning. Key employees would most likely stay on after the sale.

Posted Jun 17, 2016

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