Description

Business Description.
Author Services & Web Design, Marketing and Development Biz.

This unique business offers a variety of services to authors and small businesses including web development, hosting, marketing, and e-book production.

The defined benefits of taking on this company’s book of business include ongoing maintenance of sites built on a consistent platform with similar plugins and programming templates. The services provided are not undervalued and their prices have remained steady for several years.

The current owner typically works in the business about 10-20 hours per week supporting and maintaining their active clientele. Owner has one full-time employee and several contractors who work on an as-needed basis. Existing clientele is very loyal and nearly 25% of their author clients are New York Times, USA Today or Amazon # 1 sellers. This is a fantastic opportunity for an individual wanting to work full-time in the business or for a company wanting to acquire a successful business unit to add to their existing portfolio.

According to the seller, the ideal buyer would have expertise with graphic design, Wordpress, PHP, CSS and HTML. Knowledge of the publishing industry, while not necessary, would also be a benefit.

Employees: Owner + 1 PT

Facilities:Online-based business. This business can be easily integrated into another office offering web-based services.Competition:While there are other author services companies, this business stands out in the marketplace. A list of some of the main competitors and the main differences between the products/services they provide vs this company's offerings will be disclosed to a prospective buyer signing a non-disclosure. This company also has a wonderful modern and interactive company website which helps generate new business opportunities and also provides resources to existing clients.
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Growth & Expansion: While there is substantial room for expanding in the business’s current target-market, there’s also several other cross-over target markets with great potential. The owner will provide extensive research identifying additional services and markets which will be shared with a serious prospective buyer. This company has an excellent, long-term reputation and a strong client base. Leveraging the reputation and name could grow the book of business as long as the buying firm continues a positive customer service experience to existing client base. The owner typically promotes the business by participating in trade conventions and other well-known author events and conferences, but most of the new business comes by referrals from existing clients. Typical months see more than 15 new RFPs (requests for proposals).
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Support & Training:Customer Service will be key in client retention. The current owner will assist to make certain the transition is as smooth as possible, and to reassure the client base that the new owner has their best interests at heart. Current owner recommends new owner keep key employee on board indefinitely while current owner will slowly transitions out over the course of a few months. Owner wants to see the company continue to succeed and to see its clients happy and is willing to work up to 80 hours during the transition without pay. Owner is also willing to remain on to help on a consultant basis for a negotiated wage and period of time
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Reason for Selling:Owner is a published author and is concentrating on that career.

Posted Oct 8, 2016

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